In the last two years, i have seen my share of kdramas, but nothing as bad as King the Land.

I got hooked to kdramas because of the original and creative premisses (Attorney Woo), strong and consistent storyline (Red Sleeve) or light but funny romcoms (Business Proposal).

Even super light shows like Secretary Kim, so light that i dropped it, feels like a Shakespeare play compared to the void that is KTl.
At least in that drama the secretary character had some agency in the first episodes, she was looking to improve herself and open a new chapter for her, trying to break away from a life serving her narcisistic boss. The KTL FL character is more: Oh, look an hotel, so shiny and pretty. Oh, look, it's the president son, so shiny and pretty. End of story.

I was just stunned by the poor writing and especially by the stale humour, isn't a romCOM supposed to be even slightly funny. I hanged on for several episodes, pressing fast foward on the frequent cringy scenes , and finaly quit in ep10, the worst episode ever of kdrama history for me.

I could not believe that in this day and age, an 1hour tv show would offer absoluting nothing as a story. It´s a compilation of promos for tourism in thailand, glamour pointeless shots of the lead actors and a string of unbearable cute/funny/giddy sequences with the cast, that could be from a B-rated US sitcom from the 70´s.

The humour here is simply appalling and It´s painfull to watch good actors lost in this degrading and meanlingess episode.

What's next, for the second season you don´t even have to pay a writter, the producer only has to mix some glamour stills shots off the lead actors, a PowerPoint presentation with "happy" moments of a random cast of actors who look funny and a promo video from the board of tourism of the country who pays better.